Last week Knorr announced reaching the incredible milestone of becoming a €5bn brand!
Knorr has been one of the biggest in Unilever's stable of power brands for a long time, but the last 20 years has seen an incredible journey of transformation to take it from the back of the store cupboard to the heart of the kitchen again.
It's a story of reinvention and of innovation - putting value back into dried products at the same time as championing naturalness - and of rediscovering pride in it's role in the kitchens of the world ... helping cooks (and chefs) everywhere create better, tastier and more sustainable food.
Here are a few of my personal Knorr highlights from over the years…